Search Engine Roundtable

Similarweb: ChatGPT Shows More Links Leading To 150% Increase In Referrals

New data out of Similarweb says that since OpenAI began surfacing more prominent links to brands in the ChatGPT answers, referral traffic is up 150%. Also pageviews per visit is up 24% and time on site is up 11%. Similarweb posted this data in a stream of posts on X and wrote: Since May 7th,…